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North America's Only Trade and Consumer Anti-Aging Event

North America's Only Trade and Consumer Anti-Aging Event Expands to Las Vegas! Features include over 100 exhibitors offering the latest in cosmetic enhancements, health, wellness, utrition, beauty, fitness and more... Reach thousands! Enquire today...

Thursday, January 17, 2008 - TORONTO, ON - On November 1 & 2, 2008 the International Anti-Aging Show opens its doors to the public in Las Vegas,Nevada!

The International Anti-Aging Show (IAAS) has run for six seasons in Toronto, Ontario with great success and plans for expansion into the U.S. have been greatly anticipated by all. "We are extremely excited about launching the show in Las Vegas", says Cheryl Higgins, President and CEO of Bellamente Enterprises Inc., producers of the event. "The IAAS is so unique and absolutely ideal for the Las Vegas marketplace."

The event is the only 100% anti-aging consumer and trade event of its kind in North America! From a consumer standpoint, it targets men and women, 35 to 54 with a higher than average income and showcases live demonstrations, cutting edge seminars with the top pro's in the industry and over 100 exhibitors. Exhibitors, sponsors and speakers include leading plastic and cosmetic doctors, dermatologists, naturopaths, chiropractors, massage therapists, spas, beauty professionals and more. It also features many trade exhibitors and sponsors highlighting the latest technologies in the anti-aging marketplace creating awareness to the trade industry. "It's very exciting to have two components to the show," continued Ms. Higgins "The trade visitors are encouraged by the consumer excitement created at the show and, in most cases, that excitement leads to many companies selling equipment directly on the floor of the show."

Higgins has been running the International Anti-Aging Show twice a year in Toronto for the past 3 years. "This show is a tremendous success for many of our clients. Some med spas and doctors write over $65,000 in sales from one show. it's truly incredible." Higgins continued saying that most of the consumers who attend visit the show to better themselves. "They are there to see the latest technologies to help them look younger and feel healthier."it's that simple."

Tom Berger and Associates (TBA), a leading trade show sales marketing team located in Phoenix, AZ, has been awarded the rights to assist Bellamente in the selling and managing of the event. "We wanted a local American team on board to assist us that had experience in our industry," says Ms. Higgins "After much research we found Tom Berger and Associates who have over 40 experience in the producing shows in the beauty industry." The owners and staff of TBA have handled all aspects of the Beauty Industry show business, from sales, education, operations, booking facilities, etc. Todd Berger started in the business as a floor manager in a number of beauty shows, he then was with GES Exposition Services for a number of years, as the Senior
Account Executive on these beauty shows. Todd left to become Director of Sales/Operations with TBA and is now General Manager. "We are so excited that a show of this caliber is coming to Las Vegas," explained Todd, "and thrilled to have been representing Bellamente in the United States."

Residents and trade alike in the entire Nevada region who should mark the expo as a "must-attend" event are; men and women wanting to improve their health and overall appearance and trade professionals wishing to explore the latest anti-aging technologies offered in the North American market place.

The International Anti-Aging Show opens it's doors November 1 & 2, 2008 at the Cashman Center located at 850 North Las Vegas Blvd., Las Vegas, NV. Admission is $12.00 for a one day pass or $15.00 for a two day pass.

Show hours are Saturday, 10am to 6pm and Sunday, 10am to 5pm. For show information please visit our website www.theantiagingshow.com.

For further details, please call:
Canadian and International Sales
Gloria Urwin, VP of Sales
Bellamente Enterprises Inc.
55-5100 South Service Road
Burlington, ON L7L 6A5
Tel: 905-634-9750 x105


U.S. Business Sales
Todd Berger, General Manager
Tom Berger and Associates, LLC
20225 N. 29th Street
Phoenix, Arizona 85050
Tel: 800-561-8822 - 602-569-9039


Media and Marketing
Cheryl Higgins, President and CEO
Bellamente Enterprises Inc.
55-5100 South Service Road
Burlington, ON L7L 6A5
Tel: 905-634-9750 x101

 

 

 

  

 

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